Event Planning Trends For 2020

By December 31, 2019Corporate Events
Close up of party confetti against a blue backdrop

Planning an event is filled with checklists and steps that all need to be considered to ensure that the occasion runs smoothly. This can make an event planner’s job complicated and difficult. To make matters worse, the event planning industry is dynamic and constantly changing. New trends are emerging all the time and – if you want your next event to be a success – it is best to follow the crowd in order to meet attendee expectations.
To keep you in the loop with some of the changes that are reshaping the event planning industry, let’s explore some of the biggest event planning trends that you can expect for 2020.

Sustainability Will Be Central

One of the biggest trends that will continue to shape event planning for 2020 will be a focus on sustainability. With environmentalism and climate change at the forefront of public consciousness, sustainability is more relevant than ever before. Planning an event needs to include a close and careful consideration of the impact that it will have on the environment.
Some actionable things that you can do to ensure that your next event will be more sustainable are to exclude single-use plastics from the occasion and to offer more plant-based fare (for catered events). Incorporating some form of educational component into your event (aimed at boosting awareness of environmental issues) is another great idea.

Close up of sustainable paper straws at a party

Unique Event Spaces For Events

The experience economy has radically reshaped what consumers (and event attendees) expect from businesses (and event hosts). More people are focused on the overall experience of an event rather than the tangible goods, services or information that they receive from the event. One way to heed this shift in preferences is to find unique and novel venues to host your events.
Great places to host events are only limited by your imagination. You might think about a rustic escape to a rural farm to host a corporate event. You could also rent out a refurbished industrial loft for an unforgettable venue experience. The options are truly endless.

Activity Selection Based On Attendee Data

Most fields are being shaped by the ongoing revolution in data analytics – and event planning is no different! Using data to predict attendee preferences and to gauge satisfaction levels after the event is allowing event planners to better organize and plan activities – and this event planning trend will only become more prominent in 2020.
Data can be used to choose the ideal times for hosting particular components of an event. It can also help you to receive and evaluate attendee feedback instantaneously. Once you have incorporated this into your planning, you can use this to alter the flow of an event even if it has already begun.

More To Explore

Beyond the event planning trends outlined here, there are many other factors to consider as we enter 2020. If you want your next event to be an unforgettable experience for your attendees, then be sure to stay in the loop and stay up to date with the latest developments in this constantly changing field. If you’d like to find out more about event planning trends in 2020, you can get in touch with the team here at Love Child Social House — we’d be happy to walk you through anything that’s still confusing.

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